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5 Tips to Improve your SEO in 2023

Search Engine Optimisation is an ever-evolving process that needs constant attention and holistic strategy. Organic marketing has been one of the most crucial parts of the marketing ecosystem for the last few years and according to a recent report by BrightEdge, SEO drives 1000%+ more traffic than organic social media. With the fast-changing world, even SEO […]

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6 Tips to Improve your PPC in 2023

Brands have realized the importance of digital spending and have been actively formulating strategies to improve their online spending. Digital spending will surpass $701 billion in 2023 and it is just a start. However, just increasing your spend doesn’t guarantee better results. It is a mix of the right strategy and increased spending. Companies make the mistake of […]